Public Relations in China Marketing and public relations are often confused in the world of business, as both focus on influencing consumers to think and act in a way that is...
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If you're someone who's relatively familiar with Asia, you know there's two weeks a year you should almost certainly avoid traveling. The Chinese New Year Holiday and The Chinese National...
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Tencent has added a host of new WeChat features and announced several planned features for the future in its annual report in April 2017. Many of these WeChat features will...
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Love them or hate them Chinese tourists are beginning to become the bread and butter of many businesses in the tourism industry. Traditionally Chinese tourists have gone abroad in tour...
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The Chinese Market - The Elephant in the Room You can’t ignore it any longer, so what channels should you be using to get your message out to the Chinese market....
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With no access to the social media platforms that are commonly used in the rest of the world, China has created their own diverse and dynamic networks, just like Facebook,...
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The social media landscape in China is fragmented, fast-changing, and completely different from the West. Social media platforms like WeChat and Weibo are dominating this scene. There are more than...
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