The key thing every company must know in order to do business in China is that Western social media platforms like Facebook, YouTube, Twitter and so on are banned in...
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We’ve been in this industry for a few years and have worked with companies from around the world helping them to enter the Chinese market. For each business, we work...
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Starting off as a simple messenger app, WeChat has now become the 5th most-used app in the world, with over 1.1 billion MAU worldwide. In view of WeChat’s success, Tencent...
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Wondering how to get started marketing and China and considering launching a WeChat marketing campaign? If you are running out of ideas or simply don’t know what works best, look...
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In this day and age, WeChat has become an app that is too powerful to live without for anyone in China. With Tencent gradually opening up the platform to advertisers...
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So a lot changed in 2018. The United States and China started their trade war, Prince Harry got married, and Mark Zuckerberg testified before a bunch of computer illiterate senators. It...
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Let’s start with an amazing fact. A country with over 1.4 billion people has no access to Facebook, Instagram, and Twitter. Meanwhile, more than half of them are using one...
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With the rise of Weibo, Chinese fashion and beauty influencers called KOL (Key Opinion Leaders) have become the most important pieces of many businesses marketing strategies in China. Sharing make up...
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When you think of Chinese online shopping sites, the first things that likely come to mind are Taobao, Alibaba and JD.com. However, there is now one other e-commerce platform you...
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Two weeks ago, the most famous female talent show, Produce 101, in China came to an end. After ten rounds of fierce rivalry, 11 lucky girls were chosen by netizens...
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