TikTok, is the global version of a social media app released in September 2016 named Douyin. This music and video platform was created by the now famous Chinese internet technology...
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Now that we've made it halfway through 2019, we've updated and added a few new trends to our list for what we think the biggest trends for digital marketing will...
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Starting off as a simple messenger app, WeChat has now become the 5th most-used app in the world, with over 1.1 billion MAU worldwide. In view of WeChat’s success, Tencent...
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Gong xi fa cai! (恭喜发财!) Guess what? It’s that time of the year again! One of the reddest and most jubilant festivals in China, CHINESE NEW YEAR and 2019 is...
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In almost every industry, KOLs play an important role for a business's marketing efforts. Support from these individuals/official accounts can easily determine the success of a project or company in...
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China's software market is growing fast, especially in Shenzhen. The city itself is flourishing with various technology-related industries and is predicted to become the Silicon Valley of China going forward (Read...
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Short video clips are powerful tools you can use right now for your business in China! With the rise of different social media platforms, there are changing roles of the internet...
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The most massive trend in China right now, “No fans, no market.” Fan economy refers to the economic income-generating behavior by the relationship between fans and the followed people. The...
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As the largest all-in-one communication platform in China, numerous companies, including foreign ones, are using WeChat to improve their customer relationships. Not only does it reduce the distance between firms...
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If you search "China's Silicon Valley" on Google, most of the top ranking articles are about “Shenzhen.” In fact, Shenzhen is becoming the globally recognized "Silicon Valley of hardware." Especially...
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