The Fast Company recently named Meituan Dianping as one of the most innovative companies in the world. As one of the shining stars of the Chinese tech world, let's take...
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Xueqiu (雪球), or Snowball Finance, is the go-to place for both Chinese finance experts and amateurs. To understand what exactly this platform is you can consider it to be the...
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What is Weibo? When talking about social media platforms, most people from the west may be more familiar with Facebook, Twitter, and Instagram. While in China, WeChat and Sina Weibo are taking...
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Weibo is arguably the most influential social media platform in China. With its 462 million MAU, the commercial potential of this platform is immeasurable. Not to mention almost every celebrity...
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Marketing in China is never an easy task. With the list of marketing fumbles constantly growing even for huge international brands, it can seem like an intimidating market to enter. What...
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Have you ever heard of Pinterest or Amazon? For people from the west, most of them are used to buying products, sharing reviews and posting lifestyle stories through various platforms....
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