Let’s start with an amazing fact. A country with over 1.4 billion people has no access to Facebook, Instagram, and Twitter. Meanwhile, more than half of them are using one...
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With the rise of Weibo, Chinese fashion and beauty influencers called KOL (Key Opinion Leaders) have become the most important pieces of many businesses marketing strategies in China. Sharing make up...
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Douyu (斗鱼) and Huya (虎牙直播) are the two most popular e-sports related live streaming platforms in China. With the rise of live-streaming apps like Yizhibo, Inke, and Huajiao, live streaming...
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In this blog we'll first explain what Affiliate marketing is and then move on to Chinese affiliate networks and how affiliate marketing typically works in China. To jump to the...
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To the people residing in the West, the term “Little Red Book” may remind them of the Little Red Book filled with quotations and statements from speeches and writings by...
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Since the dawn of Chinese civilization, the family has been the utmost important unit of society and it still is today. As the most populous country on earth, markets and...
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