Chinese investors have always favored investment in real estate, but due to rising prices at home and fluctuations in the Renminbi, more and more have begun to invest overseas. Take advantage of this trend by advertising your investment opportunities on Wechat and Weibo.
Use social media to educate Chinese investors on the market(s) your company services and provide links to property listings or landing pages. You’ll also be able to build up your company’s reputation and establish trust with Chinese investors.
HTML5 “mini-sites” can provide a wide variety of functions. Creative campaigns, landing pages, and pages to display your property listings can be created all within the WeChat app. Using these features can help you to stand out from other companies and attract Chinese investors.
Using customized QR codes allows you to create points of contact for your customers on your website, listings, and even at your property showings. Providing multiple points of contact can help generate leads, educate your customers, and close deals.